They didn’t give me any reason, but I am fine with the result. They should just put it up for $100/10kg and be done with it. But it isn’t my business …
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I think their challenge there is twofold: they need to give the customer individual control over what colors to mix and match, and they likely are using an off-the-shelf e-commerce solution that is either a bit difficult to use or does not easily accommodate the needs.